Orelsan: Défaite de famille

A new single from Orelsan, the third from his  La fête est finie album, one of last year's most significant releases.

Like its predecessors  Tout va bien and Basique it features a striking video, this time with the rapper starring as members of his own extended family. The video was directed by Orelsan himself.

It's a nice piece of film for the post-YouTube and Instagram audience, clever and funny while casually playing with the conventions of film making. It reminds me of some of Stromae's groundbreaking work. I expect it won't be long until we see a UK or US act 'influenced' by this piece.

Orelsan's track La Pluie, a duet with Stromae, has also been picking up significant airplay in recent weeks, but Défaite de famille was the track to get released as a single.

Orelsan picked up three awards at the Victoires de la Musique last month for La fête est finie, and its sales in Fracne have merited triple platinum status, but there's probably a lot more commercial life yet in this album.