A new video from Rapper Booba
the track LVMH comes from the rappers forthcoming album. The new collection, to be entitled D.U.C. is his seventh.
The video's an extravagent affir, with perhaps a nod to Kubrik's Eyes Wide Shut.
It follows his 2012 Future , a top five album in France. He's twice topped the French album charts, with Ouest Side in 2006 and Lunatic in 2012, a double platinum selling collection.
There's no denying the popularity of rap in France, and while there are no doubt many who look on French rap as an imitation of US style, there's little doubt that artists like Booba are as capable of delivering the goods as any of their transatlantic competition.